A rebranding project for the retired Sonoma winery, Envolve. The vineyard was founded by three longtime friends who emphasized the importance of their Sonoma heritage, the use of organic grapes, and the longevity of their friendship.
The first image is Envolve's old logo, before my redesign, as seen in the descending images.
Branding and Packaging: Sigrid Hubertz
Z!p Dang! was founded by an entrepreneurial couple who wanted to blend their collection of antiques with their love for homemade goods.
Their logo ached for uniform, so I stripped Z!p Dang! of its loose script lettering while maintaining its quirky personality through playful letter sizing and fresh, citrusy colors. I wanted the words to speak for themselves: loud and proud!
Branding and Identity: Sigrid Hubertz
Instacare is an Android app that connects elderly people in an emergency with nearby medical professionals in India. I was the UI designer and created the branding, the CTA buttons, and iconography. The best part was working alongside the two cofounders and having full autonomy in design.
UI and UX Design: Sigrid Hubertz | Developer: Ravi Balwada | Logo: Sigrid Hubertz
Nodding towards the 1990s, this fortune teller was a promotional piece that I created and used during the interview process. The words that are counted out are words to describe me- fresh, creative, ambitious, curious. Each fortune reveals a positive outcome - "You will inherit a large sum of money- and a promising intern!" "You will hire a fashionable intern who wears Warby Parker glasses" "You want to design alongside a woman whose name rhymes with Smigrid Glubertz"
Sammy’s Mannys is a restaurant and pub which specializes in $5 All Day martinis.
The NinthDecimal (nicknamed 9D) Playbook is a booklet about the company’s marketing offerings regarding location data. I designed icons and illustrations as well as the title’s text blend of 9D and Playbook.
Linda’s Trophy Broth is an organic chicken and vegetable broth homemade and sold in Milwaukee, Wisconsin. I designed the logo and packaging.
A Memorial for Fountain Pens
A Memorial for Fountain Pens is a space for dried up, discarded, or forgotten-about fountain pens. Housed in a museum, these instruments are displayed and honored for their prolific body of work. When a pen is submitted to the memorial, the recipient earns a Certificate of Death, an obituary submission into the museum’s catalog and “Inking about You” pin.
Year in Review
NinthDecimal published a “Year in Review” programmatic infographic for 2015. I designed all the graphs and illustrations in this piece, whereas the data and copy came from our Research and Marketing departments.